One of the most effective PR methods used by companies is the power of social media. With Naughty Dog’s previous installment of Uncharted 2, the devs dappled with social media integration through Twitter for exposure and had moderate success. With Uncharted 3, the Cali-based developers are looking up the ante with the social experience.
For Naughty Dog’s Uncharted 3, the team have announced full integration with Facebook and the video sharing site, YouTube. Through Facebook, friends will be able to post bragging rights on trophies and feats directly to their profile. Even multiplayer will host a feed on Facebook, allowing updates to be shared and messages to be sent between their Facebook pals, even if they aren’t signed into the PlayStation Network.
Players will also get to record and upload their personalized game footage to YouTube, which will be recorded through an all new Cinema Mode, allowing them to edit clips to highlight key moments. Naughty Dog will also be launching a new service called “Uncharted TV,” which lucky players could possibly see their videos make the “play of the week.” All of these cool features will get to be tested and tried out by anyone hopping into the open beta this July 5th, or June 28th for you lucky PS Plus members.
[Via]
