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NPD Group To Begin Tracking Walmart Sales

The NPD Group, which tracks video game and other retail sales, was previously unable to include Walmart sales data in their reports. However, that’s about to change, as the major retailer has reached an agreement with The NPD Group.

The NPD Group will receive and analyze point-of-sale data from the retailer. The agreement will allow NPD to receive sales data from Walmart stores…

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