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EA motive game

Jade Raymond on Using Lessons from Assassin’s Creed to Develop EA Motive Game

Recently, EA Motive Studios founder Jade Raymond expressed her surprise at Assassin’s Creed’s continued success. As a producer on the original game, her and her team were aware they had something special on their hands. However, the franchise’s insurmountable growth could not have been predicted.

During the Develop: Brighton event, Raymond admits that Assassin’s Creed was created with building a brand in…

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