Take-Two Doesn’t Want to “Burn Off” Its Franchises With Yearly Releases, Says Strauss Zelnick

Take-Two CEO Strauss Zelnick has said that the company doesn’t want to “burn off” its franchises with yearly releases, and he believes that’s what sets Take-Two apart from its competitors. In an interview with GamesIndustry.biz ahead of E3 2015, Zelnick said that the strategy of resting IPs is paying off.

I think the biggest distinction between us and some of our competitors is…

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